As a retailer, there are three main steps to complete to earn Yara Points:
1. Check pending farmers on YaraConnect
On the YaraConnect app, tap Action Africa. This tab contains everything you need to view as a retailer for Action Africa. If you don't see the Action Africa icon, try updating your YaraConnect application.
When you open the Action Africa tab, you will see a Pending list. Farmers that are assigned to you by Yara will automatically appear on this list. If you do not have any pending farmers, then you can help by encouraging farmers in your area to apply for Action Africa (See how farmers register for Action Africa here). Yara assigns farmers to retailers based on location, so by raising awareness for Action Africa, you are more likely to have more pending farmers assigned to you.
2. Receive fertilizer
According to how many pending farmers you will be assigned, Yara will deliver bags of Action Africa branded 50kg YaraMila CEREAL fertilizer to you. You should be notified of your deliveries by your Market Promoter.
You should not be paying any amount for the fertilizer or for the delivery. If you have been asked so, this may be a case of fraud. Please report your experience to us here.
3. Allocate fertilizer on YaraConnect
Now that you have your fertilizer, and have farmers on your Pending list, all you have to do is wait for the farmer to come to you. The farmer would have received your shop name, your phone number, and your shop address that you used to register on YaraConnect.
What to do when the farmer arrives to your shop
Ask for the farmer's name and identification card. Find the farmer's name in your list of Pending Farmers on YaraConnect. Tap the farmer's name.
Kenya: National ID only
Tanzania: National ID or Voter's ID are both accepted
A Farmer details page will load. The number of bags the farmer should receive is indicated below.
Type the ID number of the farmer. Then, type the OTP that the farmer should have received as an SMS from Yara.
If the farmer's OTP is not working, tap Resend OTP to get a new OTP on the farmer's phone.
Upload a photo of the ID card used by the farmer.
Upload a photo of the farmer.
Input information about the farmer's gender, date of birth, as well as their nearest landmark.
If the farmer information is successfully submitted, you will see this screen.
Prepare the number of YaraMila CEREAL bags the farmer is entitled to. Then begin scanning the QR Code on each bag.
The QR code is a rectangular sticker that should be located on the right side of each YaraMila CEREAL bag.
If the code is damaged and cannot be scanned, tap QR not working and manually key in a the 12-digit Unique ID code located on the same QR sticker.
If you are facing issues with QR code scanning, go here.
Once all the farmer information is keyed in, and all the QR codes have been scanned, tap Confirm.
Allocation complete! The farmer will be moved from the Pending list to the Redeemed list.
If your submission is successful, you will see this screen. Each successful distribution of fertilizer to a farmer will earn you Yara Points. See how to redeem Yara Points here.
If you are a Kenyan retailer: 19 points per bag (Eg. 19 points * 3 bags = 57 points)
If you are a Tanzanian retailer: 10 points per bag (Eg. 10 points * 3 bags = 30 points)
We hope that your experience with Action Africa has been pleasant. If you want to find out how to leave feedback on your experience please go here.